George is the Director of Research Services at RMS, a full-service market research firm in Baldwinsville. RMS provides a wide range of custom-tailored market intelligence services for many diverse industries. They use both custom research using both traditional and online methodologies. Example market research services include customer satisfaction surveying, mystery shopping, demand projections, focus groups, and telephone interviews. RMS forms partnerships with clients by functioning as a seamless extension of their marketing departments. The firm also has an onsite call center and focus group facility.
RMS has been using social media for nearly two years now and has managed to earn consistent and tangible ROI from their efforts. George and his Analytics team manage the company LinkedIn, Twitter, and Blog. The team utilizes three simple strategies when blogging to drive credible leads to their blog and website. LinkedIn and Twitter are other avenues to push traffic. |
