Kelly Lux

I design and implement strategies for the social media efforts of the Syracuse University School of Information Studies (iSchool). I manage SM accounts on a variety of platforms and engage with a set of diverse populations, while building community and brand awareness.

We are forging partnerships with a variety of social media companies in order to build and expand the iSchool’s presence in this space. It is our intention to make the SU iSchool the leader in social media among our peers.

I lead a team of graduate and undergraduate students on a
variety of social media projects designed to enhance the social media experience of prospective and current students, alumni, potential donors, employers, researchers, educators and the community.

At the iSchool I am a member of the iComm Team which is responsible for internal & external print, social and web communications content and design.

Most recently, I worked in Career Services at SU managing the Mentor @ SU program, making connections between students & alumni for networking, using social media, one on one meetings and workshops to deliver career advice, and planning and hosting networking events across the country.

Previous positions include Community Relations Outreach for Anheuser-Busch, Inc. and teaching students in grades K-6.

My strengths lie in my ability to communicate and build relationships across boundaries, both in person and online, and in teaching others how to do the same.

If you want to know what I’m really like, follow me on Twitter.