70% of Companies Ignore Customer Complaints on Twitter
Written By: Jay Baer
Despite increasing numbers of customers using Twitter to publicly complain about brands, the vast majority of companies respond in the exact same way….with the quiet of contempt.
New research from Maritz and Evolve24 of 1,298 Twitter complainants found that only 29% of those tweet gripes were replied to by the companies in question.
| Print article | This entry was posted by Kevin Samolis on October 12, 2011 at 4:55 pm, and is filed under Featured, From The Organization, Headline, In The News. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
